Jivox, the online video advertising service that helps local businesses reach customers online, recently announced a number of new features that make the popular online video advertising platform even easier to use, including map-based geo-targeting and QuickStart video ad creation templates. Jivox has also rolled out new subscription plans that make ongoing ad campaigns an affordable ...
Myspace has come up with its myAds beta version, an ad management tool.Once I heard this news, I was very curious to keep my hands over the tool and check out how it works.Though I did not have full access to come out with my full evaluation, but here’s my very basic analysis of the ...
Just thought of penning down few lines about an adserver feature which could reduce a ton on Trafficker’s shoulders. This Feature called as “Creative Library” in DFP, ADTECH call this as “Banner Pool”.I am, unsure of other adservers(might have something similar).The feature would allow traffickers to upload all the creative they use and stores in a ...
I am writing this article essentially, for all online media planners.I would discuss, the most commonly available ad server features which, would help all the media planners out there, to do an efficient media plan and productive campaign execution.I would highly recommend, all the planners to gain some basic ad server feature knowledge from the ...