Doubleclick is happy to announce the general availability of DoubleClick Network Builder, a complete toolkit for building and managing networks of partner sites to create new revenue opportunities, expand reach and increase efficiency, thus providing a powerful network management solution.With the rapid increase in ad networks, the demand for efficient network inventory management, partner management, billing ...
Erik Matlick, CEO Madison Logic,the premier ad serving and online lead generation company , announced today that he has launched the world’s first full service lead generation ad serving platform called LeadFocus™.It is the first lead management advertising platform that provides a comprehensive solution for publishers to monetize their content, end users an additional resource ...
OpenX has launched it’s much awaited ad exchange platform, OpenXMarket.The platform is currently in the Beta version.OpenX Market enables publishers large and small to maximize their advertising revenue by selling their inventory via a simple to use marketplace where all classes of buyers bid for each impression in a real-time auction.Aggregating and structuring historically fragmented ...
Adgregate Markets ShopAds technology, the first certified transactional e-commerce ad solution to work with DoubleClick Rich Media, will now be widely available to all of DoubleClick’s advertisers. Adgregate Markets, the leading provider of transactional advertising technology, today announced the support of syndicated e-commerce advertising with rich media ads created by DoubleClick, a division of Google, Inc.Adgregate Markets ...