Geek's thoughts…. Purely Online Media

I’ve been using some simple interesting applications during time when troubleshooting campaigns.Thought I’ll share that with you       Fiddler: Fiddler is an HTTP debugging proxy that logs all HTTP traffic between your computer and the Internet.A tiny application, by which you can see  various code transactions between web servers, 3rdparty ad servers,.etc while your web page loads.This ...

Impression discrepancies, a big hassle for both publisher and online marketers.How to avoid the discrepancies or rather minimize it is a Big Q.Usually this arises, when there are 2 or more ad serving platforms involved for an ad delivery.   Steps to approach a discrepancy problem   First check the discrepancy limit is within allowable limit.Usually it could ...