Geek's thoughts…. Purely Online Media

Dapper has launched their Behavioral Re-messaging service recently.They say their system is capable of Re-messaging live offers of the advertiser whose sites/ads an online user previously visited/seen but didn’t transact.Dapper’s Behavioral Re-messaging is the ultimate online reminder,” Paul Knegten, the company’s head of marketing, said in a statement. “It not only reminds visitors that they ...

I  read this article by Zedo’s CEO on “iMedia Connection” , this would be very useful.Please find the article belowAdvertisers usually love to buy re-targeting impressions, but they can’t find enough of them. Here are some tips for getting more.  Two years ago, my company received a request from an ad serving customer to re-launch its re-targeting and behavioral ...